{"version":"1.0","provider_name":"Media Beats","provider_url":"https:\/\/media-beats.com\/en\/","author_name":"admin_bigus","author_url":"https:\/\/media-beats.com\/en\/author\/admin_bigus\/","title":"POAS - Media Beats","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"1SanUFbco7\"><a href=\"https:\/\/media-beats.com\/en\/glossar\/poas\/\">POAS<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/media-beats.com\/en\/glossar\/poas\/embed\/#?secret=1SanUFbco7\" width=\"600\" height=\"338\" title=\"&#8220;POAS&#8221; &#8212; Media Beats\" data-secret=\"1SanUFbco7\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/media-beats.com\/wp-includes\/js\/wp-embed.min.js\n<\/script>","description":"POAS steht f\u00fcr Profit on Ad Spend und beschreibt den Gewinn, den Du im Verh\u00e4ltnis zu Deinen Werbekosten erzielst. Im Gegensatz zum ROAS, der nur den Umsatz betrachtet, zeigt POAS den tats\u00e4chlichen Profit nach Abzug aller Kosten. F\u00fcr Dein Online Marketing ist das eine entscheidende Kennzahl, um Kampagnen rentabel und strategisch effizient zu steuern. Was..."}