{"version":"1.0","provider_name":"Media Beats","provider_url":"https:\/\/media-beats.com\/en\/","author_name":"admin_bigus","author_url":"https:\/\/media-beats.com\/en\/author\/admin_bigus\/","title":"Social Proof - Media Beats","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"s8IMz5wf8z\"><a href=\"https:\/\/media-beats.com\/en\/glossar\/social-proof\/\">Social Proof<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/media-beats.com\/en\/glossar\/social-proof\/embed\/#?secret=s8IMz5wf8z\" width=\"600\" height=\"338\" title=\"&#8220;Social Proof&#8221; &#8212; Media Beats\" data-secret=\"s8IMz5wf8z\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/media-beats.com\/wp-includes\/js\/wp-embed.min.js\n<\/script>","description":"Social Proof beschreibt das psychologische Ph\u00e4nomen, dass Menschen ihr Verhalten an dem anderer orientieren. Im Marketing bedeutet das: Potenzielle Kunden lassen sich von Bewertungen, Empfehlungen oder Nutzerzahlen beeinflussen und treffen Kaufentscheidungen eher, wenn andere bereits positive Erfahrungen gemacht haben. Es gibt unterschiedliche Formen von Social Proof \u2013 etwa Kundenbewertungen, Sterne-Rankings, Testimonials, Influencer-Empfehlungen oder auch hohe..."}