{"id":9187,"date":"2024-12-04T19:45:13","date_gmt":"2024-12-04T17:45:13","guid":{"rendered":"https:\/\/media-beats.com\/?post_type=glossary&#038;p=9187"},"modified":"2026-04-27T19:39:13","modified_gmt":"2026-04-27T17:39:13","slug":"search-engine-optimization-seo","status":"publish","type":"glossary","link":"https:\/\/media-beats.com\/en\/glossar\/search-engine-optimization-seo\/","title":{"rendered":"Search engine optimization (SEO)"},"content":{"rendered":"<p class=\"wp-block-paragraph translation-block\"><strong><a href=\"https:\/\/media-beats.com\/en\/seo\/\" target=\"_blank\" rel=\"noreferrer noopener\">Search engine optimization (SEO)<\/a><\/strong> includes all measures you use to <strong>increase the visibility of your website in search engines<\/strong>. You optimize content, technology, and structure so that <strong>pages are found more easily<\/strong>. The goal is to reach relevant <a href=\"https:\/\/media-beats.com\/en\/glossar\/user\/\" target=\"_blank\" rel=\"noreferrer noopener\">users<\/a> through <a href=\"https:\/\/media-beats.com\/en\/glossar\/organic-traffic\/\" target=\"_blank\" rel=\"noreferrer noopener\">organic<\/a> search results. <strong><a href=\"https:\/\/media-beats.com\/en\/seo\/\" target=\"_blank\" rel=\"noreferrer noopener\">SEO<\/a><\/strong> is based on understanding <strong>search intent<\/strong>, <strong>content<\/strong>, and <strong>systems<\/strong> such as <a href=\"https:\/\/media-beats.com\/en\/glossar\/google-search-console\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google<\/a>. This creates long-term traffic without direct advertising costs.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How can SEO be categorized?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><a href=\"https:\/\/media-beats.com\/en\/wordpress-schreib-checkliste\/\" target=\"_blank\" rel=\"noreferrer noopener\">SEO<\/a> is a subfield of <a href=\"https:\/\/media-beats.com\/en\/online-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">digital marketing<\/a> and focuses on <strong>unpaid search results<\/strong>. You adapt content so that <a href=\"https:\/\/media-beats.com\/en\/suchmaschinenoptimierung-seo-im-b2b\/\" target=\"_blank\" rel=\"noreferrer noopener\">search engines<\/a> can better understand and evaluate it. At the same time, you consider technical factors such as <a href=\"https:\/\/media-beats.com\/en\/glossar\/pagespeed\/\" target=\"_blank\" rel=\"noreferrer noopener\">loading time<\/a> or <a href=\"https:\/\/media-beats.com\/en\/glossar\/mobiles-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">mobile display<\/a>. <a href=\"https:\/\/media-beats.com\/en\/ecommerce-seo-strategien-online-shops\/\" target=\"_blank\" rel=\"noreferrer noopener\">SEO<\/a> differs from <a href=\"https:\/\/media-beats.com\/en\/sea\/\" target=\"_blank\" rel=\"noreferrer noopener\">paid ads<\/a> because you do not pay <a href=\"https:\/\/media-beats.com\/en\/glossar\/cpc-cost-per-click\/\" target=\"_blank\" rel=\"noreferrer noopener\">click costs<\/a>. Instead, you invest in sustainable <a href=\"https:\/\/media-beats.com\/en\/geo-generative-engine-optimization-ki-sichtbarkeit\/\" target=\"_blank\" rel=\"noreferrer noopener\">visibility<\/a> and relevance.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why SEO is crucial<\/h2>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Most <a href=\"https:\/\/media-beats.com\/en\/glossar\/user\/\" target=\"_blank\" rel=\"noreferrer noopener\">users<\/a> begin their <strong>search through search engines<\/strong>. If your <a href=\"https:\/\/media-beats.com\/en\/website\/\" target=\"_blank\" rel=\"noreferrer noopener\">website<\/a> is not visible there, you lose potential visitors. <a href=\"https:\/\/media-beats.com\/en\/echtzeit-themen-google-trends-velocity-seo\/\" target=\"_blank\" rel=\"noreferrer noopener\">SEO<\/a> helps you specifically <strong>reach <a href=\"https:\/\/media-beats.com\/en\/glossar\/user\/\" target=\"_blank\" rel=\"noreferrer noopener\">users<\/a> with concrete interests<\/strong>. At the same time, you build <a href=\"https:\/\/media-beats.com\/en\/vertrauensaufbau-digitales-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">trust<\/a>, as <a href=\"https:\/\/media-beats.com\/en\/glossar\/organic-traffic\/\" target=\"_blank\" rel=\"noreferrer noopener\">organic<\/a> results are often perceived as more credible. In connection with topics such as <a href=\"https:\/\/media-beats.com\/en\/online-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>online marketing<\/strong><\/a>, a central <strong>growth channel<\/strong> is created. In the long term, you reduce dependencies on <a href=\"https:\/\/media-beats.com\/en\/sea\/\" target=\"_blank\" rel=\"noreferrer noopener\">paid advertising<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Key Areas of Search Engine Optimization<\/h2>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><strong><a href=\"https:\/\/media-beats.com\/en\/seo\/\" target=\"_blank\" rel=\"noreferrer noopener\">SEO<\/a><\/strong> includes several <strong>core areas<\/strong> that work together:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\"><a href=\"https:\/\/media-beats.com\/en\/glossar\/on-page-seo\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>On-page SEO<\/strong><\/a>: content, structure, and <a href=\"https:\/\/media-beats.com\/en\/glossar\/internal-linking\/\" target=\"_blank\" rel=\"noreferrer noopener\">internal linking<\/a><\/li>\n\n\n\n<li class=\"translation-block\"><strong>Technical SEO<\/strong>: <a href=\"https:\/\/media-beats.com\/en\/glossar\/pagespeed\/\" target=\"_blank\" rel=\"noreferrer noopener\">loading times<\/a>, <a href=\"https:\/\/media-beats.com\/en\/glossar\/indexierung\/\" target=\"_blank\" rel=\"noreferrer noopener\">indexing<\/a>, and <a href=\"https:\/\/media-beats.com\/en\/performance-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">performance<\/a><\/li>\n\n\n\n<li class=\"translation-block\"><a href=\"https:\/\/media-beats.com\/en\/glossar\/off-page-seo\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Off-page SEO<\/strong><\/a>: <a href=\"https:\/\/media-beats.com\/en\/glossar\/backlinks\/\" target=\"_blank\" rel=\"noreferrer noopener\">external links<\/a> and <a href=\"https:\/\/media-beats.com\/en\/glossar\/domain-authority-da\/\" target=\"_blank\" rel=\"noreferrer noopener\">reputation<\/a><\/li>\n\n\n\n<li class=\"translation-block\"><strong><a href=\"https:\/\/media-beats.com\/en\/glossar\/content-personalization\/\" target=\"_blank\" rel=\"noreferrer noopener\">Content<\/a> SEO<\/strong>: relevant content for <a href=\"https:\/\/media-beats.com\/en\/glossar\/user\/\" target=\"_blank\" rel=\"noreferrer noopener\">users<\/a> and <a href=\"https:\/\/media-beats.com\/en\/ai-overviews-google-suche\/\" target=\"_blank\" rel=\"noreferrer noopener\">search intent<\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">These areas interact with each other and together determine your <a href=\"https:\/\/media-beats.com\/en\/glossar\/sichtbarkeit\/\" target=\"_blank\" rel=\"noreferrer noopener\">visibility<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Strategic Classification<\/h2>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><a href=\"https:\/\/media-beats.com\/en\/gastbeitraege-seo-strategie\/\" target=\"_blank\" rel=\"noreferrer noopener\">SEO<\/a> is not a short-term process, but a <strong>long-term strategy<\/strong>. You build <a href=\"https:\/\/media-beats.com\/en\/ki-und-seo-neue-regeln-sichtbarkeit-erfolg\/\" target=\"_blank\" rel=\"noreferrer noopener\">visibility<\/a> step by step and optimize continuously. At the same time, <a href=\"https:\/\/media-beats.com\/en\/moderne-optimierungsstrategien-online-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">search engines<\/a> are changing through <a href=\"https:\/\/media-beats.com\/en\/kuenstliche-intelligenz-agentur\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>AI<\/strong><\/a> and new <a href=\"https:\/\/media-beats.com\/en\/claude-design-disruptives-webdesign\/\" target=\"_blank\" rel=\"noreferrer noopener\">technologies<\/a>. Content must therefore be understandable, relevant, and structured. <a href=\"https:\/\/media-beats.com\/en\/analyse-und-strategie\/\" target=\"_blank\" rel=\"noreferrer noopener\">Successful strategies<\/a> combine <strong>technology<\/strong>, <a href=\"https:\/\/media-beats.com\/en\/glossar\/content-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>content<\/strong><\/a>, and <strong>user focus<\/strong>. This is the only way your <strong><a href=\"https:\/\/media-beats.com\/en\/website\/\" target=\"_blank\" rel=\"noreferrer noopener\">website<\/a> remains competitive in the long term<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">You develop sustainable <a href=\"https:\/\/media-beats.com\/en\/glossar\/reichweite\/\" target=\"_blank\" rel=\"noreferrer noopener\">reach<\/a> when you strategically optimize content and understand <strong>user needs<\/strong>. <a href=\"https:\/\/media-beats.com\/en\/glossar\/sichtbarkeit\/\" target=\"_blank\" rel=\"noreferrer noopener\">Visibility<\/a> is created through quality and structure. Those who continuously analyze and improve achieve long-term results. This turns your <a href=\"https:\/\/media-beats.com\/en\/webdesign\/\" target=\"_blank\" rel=\"noreferrer noopener\">website<\/a> into a stable growth channel.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">FAQ<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">What is search engine optimization, explained simply?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><a href=\"https:\/\/media-beats.com\/en\/seo\/\" target=\"_blank\" rel=\"noreferrer noopener\">Search engine optimization<\/a> includes measures you use to make your <strong><a href=\"https:\/\/media-beats.com\/en\/website\/\" target=\"_blank\" rel=\"noreferrer noopener\">website<\/a> more <a href=\"https:\/\/media-beats.com\/en\/glossar\/sichtbarkeit\/\" target=\"_blank\" rel=\"noreferrer noopener\">visible<\/a> in search engines<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How long does SEO take?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><strong><a href=\"https:\/\/media-beats.com\/en\/seo\/\" target=\"_blank\" rel=\"noreferrer noopener\">SEO<\/a><\/strong> is a <strong>long-term process<\/strong> in which initial results often become <a href=\"https:\/\/media-beats.com\/en\/glossar\/sichtbarkeit\/\" target=\"_blank\" rel=\"noreferrer noopener\">visible<\/a> after <strong>weeks or months<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Why is SEO important for businesses?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">It brings <a href=\"https:\/\/media-beats.com\/en\/glossar\/qualified-lead\/\" target=\"_blank\" rel=\"noreferrer noopener\">qualified visitors<\/a> to your <a href=\"https:\/\/media-beats.com\/en\/website\/\" target=\"_blank\" rel=\"noreferrer noopener\">website<\/a> and reduces long-term dependence on <a href=\"https:\/\/media-beats.com\/en\/sea\/\" target=\"_blank\" rel=\"noreferrer noopener\">paid advertising<\/a>.<\/p>\n\n\n\n<script type=\"application\/ld+json\"> { \"@context\": \"https:\/\/schema.org\", \"@type\": \"FAQPage\", \"mainEntity\": [ { \"@type\": \"Question\", \"name\": \"Was bedeutet Suchmaschinenoptimierung einfach erkl\u00e4rt?\", \"acceptedAnswer\": { \"@type\": \"Answer\", \"text\": \"Suchmaschinenoptimierung umfasst Ma\u00dfnahmen, mit denen Du Deine Website in Suchmaschinen besser sichtbar machst.\" } }, { \"@type\": \"Question\", \"name\": \"Wie lange dauert SEO?\", \"acceptedAnswer\": { \"@type\": \"Answer\", \"text\": \"SEO ist ein langfristiger Prozess, bei dem erste Ergebnisse oft nach Wochen oder Monaten sichtbar werden.\" } }, { \"@type\": \"Question\", \"name\": \"Warum ist SEO wichtig f\u00fcr Unternehmen?\", \"acceptedAnswer\": { \"@type\": \"Answer\", \"text\": \"Es bringt qualifizierte Besucher auf Deine Website und reduziert langfristig die Abh\u00e4ngigkeit von bezahlter Werbung.\" } } ] } <\/script>","protected":false},"excerpt":{"rendered":"<p>Suchmaschinenoptimierung (SEO) umfasst alle Ma\u00dfnahmen, mit denen Du die Sichtbarkeit Deiner Website in Suchmaschinen erh\u00f6hst. Du optimierst Inhalte, Technik und Struktur, damit Seiten besser gefunden werden. Ziel ist es, relevante Nutzer \u00fcber organische Suchergebnisse zu erreichen. SEO basiert auf dem Verst\u00e4ndnis von Suchintention, Inhalten und Systemen wie Google. Dadurch entsteht langfristiger Traffic ohne direkte Werbekosten&#8230;.<\/p>","protected":false},"author":5,"featured_media":0,"parent":0,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"glossary-cat":[46,187,49,50,51,52,55],"class_list":["post-9187","glossary","type-glossary","status-publish","hentry","glossary-cat-e-commerce-glossar","glossary-cat-kuenstliche-intelligenz-glossar","glossary-cat-online-marketing-glossar","glossary-cat-performance-marketing-glossar","glossary-cat-sea-glossar","glossary-cat-seo-glossar","glossary-cat-webdesign-glossar"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Suchmaschinenoptimierung (SEO) erkl\u00e4rt<\/title>\n<meta name=\"description\" content=\"Suchmaschinenoptimierung (SEO) verbessert Deine Sichtbarkeit in Google. Du verstehst Grundlagen, Ma\u00dfnahmen und strategischen Nutzen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/media-beats.com\/en\/glossar\/search-engine-optimization-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Suchmaschinenoptimierung (SEO) erkl\u00e4rt\" \/>\n<meta property=\"og:description\" content=\"Suchmaschinenoptimierung (SEO) verbessert Deine Sichtbarkeit in Google. Du verstehst Grundlagen, Ma\u00dfnahmen und strategischen Nutzen.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/media-beats.com\/en\/glossar\/search-engine-optimization-seo\/\" \/>\n<meta property=\"og:site_name\" content=\"Media Beats\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mediabeatsagentur\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-27T17:39:13+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@BeatsGmbh\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/media-beats.com\/glossar\/suchmaschinenoptimierung-seo\/\",\"url\":\"https:\/\/media-beats.com\/glossar\/suchmaschinenoptimierung-seo\/\",\"name\":\"Suchmaschinenoptimierung (SEO) erkl\u00e4rt\",\"isPartOf\":{\"@id\":\"https:\/\/media-beats.com\/#website\"},\"datePublished\":\"2024-12-04T17:45:13+00:00\",\"dateModified\":\"2026-04-27T17:39:13+00:00\",\"description\":\"Suchmaschinenoptimierung (SEO) verbessert Deine Sichtbarkeit in Google. Du verstehst Grundlagen, Ma\u00dfnahmen und strategischen Nutzen.\",\"breadcrumb\":{\"@id\":\"https:\/\/media-beats.com\/glossar\/suchmaschinenoptimierung-seo\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/media-beats.com\/glossar\/suchmaschinenoptimierung-seo\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/media-beats.com\/glossar\/suchmaschinenoptimierung-seo\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/media-beats.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Suchmaschinenoptimierung (SEO)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/media-beats.com\/#website\",\"url\":\"https:\/\/media-beats.com\/\",\"name\":\"Media Beats\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/media-beats.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/media-beats.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/media-beats.com\/#organization\",\"name\":\"Media Beats\",\"url\":\"https:\/\/media-beats.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/media-beats.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/media-beats.com\/wp-content\/uploads\/logo_black.svg\",\"contentUrl\":\"https:\/\/media-beats.com\/wp-content\/uploads\/logo_black.svg\",\"width\":114,\"height\":16,\"caption\":\"Media Beats\"},\"image\":{\"@id\":\"https:\/\/media-beats.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/mediabeatsagentur\",\"https:\/\/x.com\/BeatsGmbh\",\"https:\/\/www.linkedin.com\/company\/media-beats-gmbh\/about\/\",\"https:\/\/www.instagram.com\/media_beats_gmbh\/\",\"https:\/\/medium.com\/@mediabeats\",\"https:\/\/www.xing.com\/pages\/mediabeatsgmbh\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Suchmaschinenoptimierung (SEO) erkl\u00e4rt","description":"Suchmaschinenoptimierung (SEO) verbessert Deine Sichtbarkeit in Google. Du verstehst Grundlagen, Ma\u00dfnahmen und strategischen Nutzen.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/media-beats.com\/en\/glossar\/search-engine-optimization-seo\/","og_locale":"en_GB","og_type":"article","og_title":"Suchmaschinenoptimierung (SEO) erkl\u00e4rt","og_description":"Suchmaschinenoptimierung (SEO) verbessert Deine Sichtbarkeit in Google. Du verstehst Grundlagen, Ma\u00dfnahmen und strategischen Nutzen.","og_url":"https:\/\/media-beats.com\/en\/glossar\/search-engine-optimization-seo\/","og_site_name":"Media Beats","article_publisher":"https:\/\/www.facebook.com\/mediabeatsagentur","article_modified_time":"2026-04-27T17:39:13+00:00","twitter_card":"summary_large_image","twitter_site":"@BeatsGmbh","twitter_misc":{"Estimated reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/media-beats.com\/glossar\/suchmaschinenoptimierung-seo\/","url":"https:\/\/media-beats.com\/glossar\/suchmaschinenoptimierung-seo\/","name":"Suchmaschinenoptimierung (SEO) erkl\u00e4rt","isPartOf":{"@id":"https:\/\/media-beats.com\/#website"},"datePublished":"2024-12-04T17:45:13+00:00","dateModified":"2026-04-27T17:39:13+00:00","description":"Suchmaschinenoptimierung (SEO) verbessert Deine Sichtbarkeit in Google. Du verstehst Grundlagen, Ma\u00dfnahmen und strategischen Nutzen.","breadcrumb":{"@id":"https:\/\/media-beats.com\/glossar\/suchmaschinenoptimierung-seo\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/media-beats.com\/glossar\/suchmaschinenoptimierung-seo\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/media-beats.com\/glossar\/suchmaschinenoptimierung-seo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/media-beats.com\/"},{"@type":"ListItem","position":2,"name":"Suchmaschinenoptimierung (SEO)"}]},{"@type":"WebSite","@id":"https:\/\/media-beats.com\/#website","url":"https:\/\/media-beats.com\/","name":"Media Beats","description":"","publisher":{"@id":"https:\/\/media-beats.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/media-beats.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/media-beats.com\/#organization","name":"Media Beats","url":"https:\/\/media-beats.com\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/media-beats.com\/#\/schema\/logo\/image\/","url":"https:\/\/media-beats.com\/wp-content\/uploads\/logo_black.svg","contentUrl":"https:\/\/media-beats.com\/wp-content\/uploads\/logo_black.svg","width":114,"height":16,"caption":"Media Beats"},"image":{"@id":"https:\/\/media-beats.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/mediabeatsagentur","https:\/\/x.com\/BeatsGmbh","https:\/\/www.linkedin.com\/company\/media-beats-gmbh\/about\/","https:\/\/www.instagram.com\/media_beats_gmbh\/","https:\/\/medium.com\/@mediabeats","https:\/\/www.xing.com\/pages\/mediabeatsgmbh"]}]}},"taxonomy_info":{"glossary-cat":[{"value":46,"label":"E-Commerce Glossar"},{"value":187,"label":"K\u00fcnstliche Intelligenz Glossar"},{"value":49,"label":"Online Marketing Glossar"},{"value":50,"label":"Performance Marketing Glossar"},{"value":51,"label":"SEA Glossar"},{"value":52,"label":"SEO Glossar"},{"value":55,"label":"Webdesign Glossar"}]},"featured_image_src_large":false,"author_info":{"display_name":"Oriol","author_link":"https:\/\/media-beats.com\/en\/author\/oriol\/"},"comment_info":"","related_terms":"Search Engine Optimization","external_url":"","internal_reference_id":"","_links":{"self":[{"href":"https:\/\/media-beats.com\/en\/wp-json\/wp\/v2\/glossary\/9187","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/media-beats.com\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/media-beats.com\/en\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/media-beats.com\/en\/wp-json\/wp\/v2\/users\/5"}],"version-history":[{"count":3,"href":"https:\/\/media-beats.com\/en\/wp-json\/wp\/v2\/glossary\/9187\/revisions"}],"predecessor-version":[{"id":21237,"href":"https:\/\/media-beats.com\/en\/wp-json\/wp\/v2\/glossary\/9187\/revisions\/21237"}],"wp:attachment":[{"href":"https:\/\/media-beats.com\/en\/wp-json\/wp\/v2\/media?parent=9187"}],"wp:term":[{"taxonomy":"glossary-cat","embeddable":true,"href":"https:\/\/media-beats.com\/en\/wp-json\/wp\/v2\/glossary-cat?post=9187"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}