Mobile-first determines visibility, trust, and conversion in B2B because Google primarily evaluates websites on mobile devices. Learn how you can quickly win over decision-makers and gain more qualified leads with fast loading times, a clear structure, and a strong mobile UX.
Modern websites combine design, technology, and marketing to help users find, trust, and convert faster. Prioritizing performance, accessibility, and continuous optimization creates a digital presence that delivers long-term results and competitive advantages.
AI-generated content is commonplace—but compelling blog articles can only be created with clear guidance. A well-thought-out master prompt turns ChatGPT into your precise writing tool for consistent, search engine-optimized texts that captivate readers and are understood by AI search systems.
The report provides data on global email usage, including open rates, ROI, and reasons for the newsletter boom. It covers trends such as authenticity, AI automation, mobile-first design, and new business models such as paid newsletters, based on studies from 2024/2025.
ChatGPT Atlas changes how you are found online. The new AI browser makes understandable and trustworthy content crucial for SEO and SEA.
Google's AI responses are fundamentally changing SEO. AI Overviews display information directly in search results. Learn how to adapt your strategy and why trustworthy content now matters.
Discover the trends in online advertising for 2025: AI, short-form videos, omnichannel, and CTV. Learn strategies to make your campaigns future-proof...
The world of SEO is undergoing radical change. Learn how SEO, AIO, GEO, AEO, and SXO work together and secure your competitive edge...
Podcasts will be the secret weapon in B2B marketing in 2025. They build trust, establish authority, and speak directly to customers. Learn how to successfully integrate podcasts into your marketing...
Discover the trends for 2025: AI-powered personalization and automation in email marketing. Scale experiences and secure your competitive edge...