Positioning in online marketing: branding for your brand
Clear positioning in online marketing determines visibility, trust, and growth. Learn how to precisely align your brand and strengthen it in the long term.
AI agents: Status quo and their significance for businesses
AI agents will change the world of work in 2025. Find out what they can do, how companies benefit from them, and where their limitations lie.
How to end your subscribers' content fatigue in email marketing
You can put an end to content fatigue by structuring your newsletters more clearly and personalizing them more effectively. Data-driven email marketing allows you to increase engagement and reactivate inactive subscribers.
We compare the best WhatsApp bot tools – the top 3
Discover the three best WhatsApp bot tools for leads, support, and sales. Compare features, prices, and use cases. Learn how to use professional WhatsApp automation in this article.
Creating a master prompt: How to build perfect blog articles
AI-generated content is commonplace—but compelling blog articles can only be created with clear guidance. A well-thought-out master prompt turns ChatGPT into your precise writing tool for consistent, search engine-optimized texts that captivate readers and are understood by AI search systems.
Newsletter im Trend – Deep Dive
The report provides data on global email usage, including open rates, ROI, and reasons for the newsletter boom. It covers trends such as authenticity, AI automation, mobile-first design, and new business models such as paid newsletters, based on studies from 2024/2025.
ChatGPT Atlas: How AI browsers could change SEA and SEO
ChatGPT Atlas changes how you are found online. The new AI browser makes understandable and trustworthy content crucial for SEO and SEA.
AI Overviews and the future of Google Search
Google's AI responses are fundamentally changing SEO. AI Overviews display information directly in search results. Learn how to adapt your strategy and why trustworthy content now matters.
Online ads 2025: the new trends and strategies
Discover the trends in online advertising for 2025: AI, short-form videos, omnichannel, and CTV. Learn strategies to make your campaigns future-proof...
Emails with AI: Personalization and Predictive Analytics
Discover the trends for 2025: AI-powered personalization and automation in email marketing. Scale experiences and secure your competitive edge...
