The "Cancel Button" Is Now Mandatory: What Companies Need to Know
Starting in June 2026, many digital B2C services will be required to provide a "Cancel" button. You'll learn which contracts are affected and how to implement this requirement…
E-Mail-Marketing: Warum der Kanal oft unterschätzt wird
Email marketing remains a powerful channel for building direct customer relationships, collecting first-party data, and fostering long-term customer loyalty. This article explains why modern email strategies offer far more than traditional newsletters…
Claude Design: Disruptive Web Design Powered by Artificial Intelligence
Claude Design shows you how to use artificial intelligence to create websites, designs, and prototypes in hours instead of weeks…
AI Tools: 6 Tools to Boost Productivity
AI tools automate processes, save time, and improve your marketing results. You’ll discover six tools that make your workflow more efficient and scalable…
Positioning in online marketing: branding for your brand
Clear positioning in online marketing determines visibility, trust, and growth. Learn how to precisely align your brand and strengthen it in the long term.
AI agents: Status quo and their significance for businesses
AI agents will change the world of work in 2025. Find out what they can do, how companies benefit from them, and where their limitations lie.
How to end your subscribers' content fatigue in email marketing
You can put an end to content fatigue by structuring your newsletters more clearly and personalizing them more effectively. Data-driven email marketing allows you to increase engagement and reactivate inactive subscribers.
We compare the best WhatsApp bot tools – the top 3
Discover the three best WhatsApp bot tools for leads, support, and sales. Compare features, prices, and use cases. Learn how to use professional WhatsApp automation in this article.
Creating a master prompt: How to build perfect blog articles
AI-generated content is commonplace—but compelling blog articles can only be created with clear guidance. A well-thought-out master prompt turns ChatGPT into your precise writing tool for consistent, search engine-optimized texts that captivate readers and are understood by AI search systems.
Newsletter im Trend – Deep Dive
The report provides data on global email usage, including open rates, ROI, and reasons for the newsletter boom. It covers trends such as authenticity, AI automation, mobile-first design, and new business models such as paid newsletters, based on studies from 2024/2025.
